Illuminated and outdoor signs really matter in the way people discover and recognise your business. Whether it’s a bright sunny day or a dark gloomy night, great signage is what makes your brand stand out, grab people’s attention and make a real impression from the get go.
For businesses that rely on foot traffic, getting noticed or building brand presence, outdoor illuminated signage is one of the smartest investments you can make over the long term. Many of these signs are actually designed and made right here in the UK, so you can be sure of top-notch quality and local knowledge.
What are Illuminated signs?
Illuminated signs get their power from built-in lighting, often this is LED – it’s a pretty effective way to make your sign stand out, especially in low light conditions. The lighting can be made to highlight the lettering, logos or even the whole sign panel, so your business remains visible even when the sun goes down.
You can use illuminated signs just about anywhere, indoors or out – they’re weather resistant and meet all the safety standards, which is just as well since they’re a great choice for just about any environment.
Some popular styles of illuminated signs include: internally illuminated signs where the light shines through the letters or panels backlit signs which create a soft glow around the logo * edge-lit acrylic signs that give a subtle modern glow
One of the reasons people like to use LED modules is that they’re super energy efficient and they last really well.
Illuminated signs are brilliant for outdoor use, helping your business stand out at night and especially during the darker winter months.
They’re visible from a distance, even in low light and at night, so your business is always getting noticed.
These signs use low-voltage, energy efficient, high bright LED modules for a safe and cost-effective solution.
What are Outdoor signs?
Outdoor signs are the kind that are designed for external use. They’ve got to stand up to the elements – rain, wind, temperature changes, and all that. But the good news is that manufacturers make them out of high-quality materials and use the latest technology to ensure they last.
Outdoor signs can be illuminated or non-illuminated, depending on what you need. Some popular types include: shop fascia signs building-mounted logo signs entrance and directional signs outdoor branding panels
A lot of outdoor signs have graphics or lettering that are digitally printed onto durable materials to give a professional finish.
When you add lighting to an outdoor sign, it’s a lot more visible and effective.
Quality control processes are put in place to make sure illuminated signs are delivered in great condition.
Types of signs
There are loads of different types of outdoor signs out there to suit every business need and location. If you want to make your business stand out day and night, then an illuminated LED sign is a great option – they’re bright, energy efficient, and work a treat. You can get signs to suit any industry, from a small retail shop sign to a big exterior sign for an office building. Personalised outdoor signs let you show off your brand’s unique personality and illuminated flex face signs are flexible and eye-catching – they work just as well indoors as out.
When you’re choosing the right sign for your business, you need to think about where it’s going to be used and the kind of impression you want to make on your customers. For outdoor use, weather resistant materials are a must, so your signs stay looking great and intact even when the weather gets rough. Whether you need a sign for the shop front, business premises or a promotional event, there’s a perfect solution out there in all shapes, sizes and materials to help your business get noticed.
Why businesses choose illuminated outdoor signs
Illuminated outdoor signs really have the edge over standard exterior signage. They make sure your business is visible at night, improve brand recognition and create a really professional presence that’s easy to find.
Businesses choose illuminated outdoor signs because they help: • get noticed day and night • grab the attention of passing traffic and vehicles • make premises easy to spot • boost brand credibility • make a strong first impression
And another thing, illuminated signs provide increased visibility, enhanced brand recognition and are a cost-effective option in the long run.
For a lot of businesses, an illuminated outdoor sign is the first physical bit of your brand that customers see.
Illuminated signs are like continuous, passive marketing tools that keep promoting your brand long after business hours.
Illuminated outdoor signs make it easy for passers-by and potential customers to get your brand message.

Personalised outdoor signs
If you want to make your business stand out in a crowd, then a personalised outdoor sign is the way to go. With so many different materials, colours and finishes to choose from, you can create a sign that really reflects your brand and gives a professional finish that catches people’s eyes. And if you already have some signage, you can just add a few branded stickers or custom graphics to refresh your look and promote your business without breaking the bank.These signs make a big impact for any business , not just small ones – larger companies can use them to reinforce their brand identity too. By investing in top-notch outdoor signs, you can draw in customers, direct them to your place of business & make a lasting impression. Whether you’re launching a new product, opening a new shop or just want to give your exterior a bit of a facelift , a well-designed sign is a smart & professional choice.
Materials we use for our outdoor signs
When it comes to outdoor signage, you need materials that can withstand the weather. Suppliers will offer a wide range of illuminated signage to suit different business needs.
Acrylic is often used for lettering & panels because it looks great and handles light well. Aluminium & composite are the go-to options for frames and back panels – they’re lightweight & weather resistant, making them ideal. Many signage providers have a good stock of illuminated signs ready to go, so you can get what you need quickly while still having quality control.
LED lights are what we use for our illuminated signs. They’re energy efficient, last a long time & are reliable. They keep running costs low and give a consistent brightness, so they’re perfect for outside use.
Custom illuminated signs for outside use
We offer professional design & installation services for our illuminated signs.
Every one of our illuminated signs is custom-made to fit your business, location and branding. We consider all sorts of factors when designing your sign, including size, brightness, colour temperature, mounting position and more.
Warm white lights can make a sign look welcoming while cool white lights will give a more contemporary look. In some cases, we can even use special coloured illumination to match your brand colours or stand out in busy areas.
Installing an illuminated sign can require some special equipment and know-how, especially if you’ve got a big or complex design.
The goal is always to get it right – to be clear and balanced. The sign should be eye-catching without being over-powering.
The cost of an illuminated sign can vary , depending on the materials & design you choose. Our signs are often more expensive than standard signs because of the tech & materials we use. Our prices for illuminated signs start from £28.95 – we’ve got all sorts of options available.
Long lasting signs
If you want to make a real impression with your business, you need to make sure your signs last a long time. Signs made from durable, weather resistant materials like acrylic can withstand the challenges of being outside all the time. Rain, wind, sunlight – our signs can handle it all & stay looking great for years to come.
Installing your signs properly & looking after them is key to keeping them looking good. By choosing the right materials & getting expert care, you can create signage that’ll keep promoting your business & attracting customers for years to come. Long lasting signs don’t just give you a great reputation, they’re a cost-effective way to stay top of your market too.
Getting your signs installed & maintained
Getting your signs installed properly & keeping them maintained is crucial to getting the most out of them. A professional team can do the whole job, from securely mounting the sign to making sure it’s in the right place to catch people’s eye. It’s especially important for outdoor advertising, where visibility & durability are top priority.
Regular maintenance keeps your signs looking fresh & working perfectly. By investing in expert installation & routine upkeep, you can extend the life of your signs, keep them looking professional, & make sure your business keeps standing out.
Advertising events with signs
Using outdoor signs to advertise events is a great way to promote your business & bring in new customers. Eye-catching banners, flags & temporary signs can be placed just about anywhere to catch attention & tell people about your sale, promotion or special occasion. For indoor events, we can give you directional signs & informative graphics to help guide people & create a seamless experience.
A good display that combines lots of signs & graphics can really make your event stand out & show off your business’s professional image. Whether you’re opening a new shop, having a sale or hosting a community event, a good sign is the perfect way to promote your event, direct customers & leave a lasting impression.
Where do illuminated outdoor signs work best
We’ve got illuminated outdoor signs in all sorts of places, including: retail shops, shopping centres, cafes, restaurants & takeaways, salons & clinics, offices & commercial buildings, gyms & studios.
We often get involved in big, complex installations that require careful planning & management to get right. And often in high-traffic areas, busy streets or areas that need to be visible in the evening.
For example, mesh banners, pavement signs & flags can handle all sorts of weather conditions & events, showing off their versatility in real world situations.
Long lasting signs you can rely onHigh-quality outdoor signs are built to last for a long time . When done right with top-notch materials and the latest LED tech, illuminated signs can just keep on working year after year with next to no upkeep – a big plus for any business or private property. And for homeowners too, illuminated house signs are an available option – they’re a great way to add some personal style to the front of your house.
The lifespan of an illuminated sign can be in the double-digits – up to 10 years or more, if you take good care of it.
That means they’re a pretty smart way to go for a branding solution – you get constant visibility for your business without having to break the bank on advertising all the time.
As long as you get them made the right way, illuminated signs will be totally up to snuff with all the safety regulations you need to worry about outdoors.
They’re also a great way to keep your brand looking sharp, all day and every day. Your logo and signage will look good to go no matter what.
Using an illuminated sign can even help drive away the unwanted types – and keep your customers feeling safer when it gets dark outside.
A smart investment to make , if you ask me – luminescent signs help take your visibility and branding to the next level.
Throwing together illuminated signs with a good outdoor signage setup is the best of both worlds – businesses are then guaranteed to be visible, identifiable, and looking the part – no matter what time of day or time of year.
If you’re looking to get some more people coming through your doors, up the ante on your brand awareness, or simply want to make a strong statement from the outside, illuminated signs are a no-brainer.
And they can even make a tangible difference in sales – 60% of businesses we’ve spoken to have reported a boost in sales after bringing them on board.
